Trusted by the Best
It began with Oprah in 1998 — my mother's wish and my first big leap. Since then, the world's most inspiring women and men have trusted me to guide midlife wellness with purpose and power.
Trusted by the Best
The women who trust Jorge
Read the story →Khloé Kardashian
"Amazing trainer!"
Read the story →Dorinda Medley
"I have a flat stomach again!"
Read the story →Oprah Winfrey
"The moment that launched my calling — what Oprah taught me in 1998."
Read the story →Brooke Burke
"I always say I'm Jorge's physical 'Body of Evidence' — I'm in the best shape of my life!"
Read the story →Sonja Morgan
"I lost 20 lbs!"
Read the story →Jennifer Lopez
"Eat the volume, stay full, never diet again."
We met at the ALMA Awards and I've been a fan ever since. When J.Lo went after a stubborn 8 to 10 pounds, the magazine came to me for the sustainable version: plant-based volume until lunch, then lean protein and healthy fats — full all day, never white-knuckling hunger.
Read the story →Suzanne Somers
"The original longevity thought leader."
Read the story →Diane Sawyer
"She gave 8 Minutes in the Morning its first national stage."
Read the story →Kelly Clarkson
"We built the pink vitaminwater formula together."
Read the story →Kelly Ripa
"Live with Regis and Kelly — and every year since."
Read the story →Rachael Ray
"Cooking side by side — proof that healthy food can taste like food."
Read the story →Katie Couric
"A dream come true — the TODAY show, and a broadcaster who made wellness matter."
Read the story →Tyra Banks
"Jorge is an incredible trainer — I trust him completely."
Read the story →Caroline Kennedy
"The nutrition panel at her father's documentary premiere."
Read the story →Louise Hay
"She lit a fire in me at the Westgate Hotel — and 19 books followed."
Read the story →Danielle Schaffer
"Four babies, 12 weeks — and the baby weight was gone."
For Men Too
Is Jorge for only women? Nope.
This program works for men too — from Steve Harvey to Al Roker to Tony Robbins.
Read the story →President Bill Clinton
"An honor to support the Clinton Foundation's fight against childhood obesity."
Read the story →Anderson Cooper
"Resolution Solutions — at-home workouts, live on Anderson."
Read the story →50 Cent (Curtis Jackson)
"Formula 50 on The View — and the blueprint behind Zero Hunger Water®."
Read the story →Cameron Mathison
"Jorge is Hollywood's fast fix to losing weight!"
Read the story →Chef Emeril Lagasse
"Recipes from my friend Jorge Cruise — where healthy food meets great flavor."
Read the story →Mark Sisson
"Jorge has been one of the most consistent voices in this space for three decades — and he practices exactly what he preaches."
Read the story →Al Roker
"Combined with a low-carb diet, I've lost about 45 lbs."
Read the story →Tony Robbins
"Sets you up to win."
Read the story →Richard Simmons
"The most caring man in fitness — and he was beautiful to my mom."
Read the story →Steve Harvey
"I lost 11 pounds!"
Read the story →Ray Kurzweil
"A repeat endorser of Jorge's approach to lifespan and metabolic health."
Read the story →Jack LaLanne
"Like me, Jorge Cruise practices what he preaches. — The godfather of modern fitness, flexing alongside Jorge at the California Governor's Council on Physical Fitness, Sacramento, circa 2002."
Bonus · Bally Total Fitness
National spokesman for Bally Total Fitness
The first big national partnership of my career — a coast-to-coast tour of Bally gyms and a national television commercial for The 12-Second Sequence®.

When The 12-Second Sequence came out, Bally Total Fitness chose me as their national spokesman — the red B was everywhere, and so was I. We filmed a national television commercial inside a Bally club, then took the book on the road to their gyms across the country to train members in person. It was the first major partnership I ever did with a national company, and it changed everything about how I taught strength.
Read the story →Doctors
The doctors who trust Jorge.
Endorsements from the medical, longevity and integrative-health community — from Jorge's book library and podcast appearances.
Read the story →Dr. Will Cole
"Jorge is a legend in fitness, health and wellness! — Functional medicine · Author, Intuitive Fasting."
Dr. Will Cole is one of the most trusted functional-medicine voices working today. On The Art of Being Well podcast he sat down with Jorge for a deep conversation on the science and spirituality of stopping sugar and carb cravings — a rare crossover between clinical practice and the belly-fat work Jorge has been publishing for two decades.
Read the story →Dr. Mindy Pelz
"Thank you from all the fasters. — Fasting expert · Author, Fast Like a Girl."
Dr. Mindy Pelz is the leading voice teaching women how to fast for hormonal balance. She publicly thanked Jorge and the Zero Hunger Water® community for supporting fasting-friendly hydration — a small note that meant a lot, coming from the person who wrote the definitive book on fasting for women.
Read the story →Mehmet Oz, M.D.
"Jorge, you have made this so simple that anybody can do it."
Cardiothoracic surgeon and host of The Dr. Oz Show, Dr. Mehmet Oz brought Jorge back roughly thirteen times across the run of the show — more than almost any other guest in the weight-loss space. Their best-known collaboration is the Skinny Muffin, which aired as the Morning Microwave Muffin and became one of the biggest audience reactions of Jorge's television career. Dr. Oz has also lent his voice to Jorge's books.
Read the story →Dr. James DiNicolantonio
"Salt is the missing weight-loss key — the electrolyte lens behind Zero Hunger Water®."
Cardiovascular research scientist and author of The Salt Fix, Dr. James DiNicolantonio joined Jorge to explain why the low-salt orthodoxy has quietly worked against metabolic health. His electrolyte research is the scientific backbone of Zero Hunger Water® and the four-sticks-a-day protocol.
Read the story →Dr. Jason Fung
"Excess sugar, not calories, drives belly fat."
Nephrologist and author of The Obesity Code, Dr. Jason Fung wrote the foreword to Jorge's 2019 book The Cruise Control Diet (Random House). His clinical work on insulin, fasting and metabolic disease gave the book its scientific spine and helped push the sugar-first message into the mainstream.
Read the story →Dr. Wayne W. Dyer
"A self-development pioneer who championed Jorge's early belly-fat and morning-movement work."
Dr. Wayne W. Dyer — the father of modern self-development, Ed.D. — supported Jorge publicly across the 8 Minutes in the Morning and Belly Fat Cure eras. His body of work at Hay House shaped how Jorge frames intention and habit inside the MORE TIME PROTOCOL®.
Read the story →Andrew Weil, M.D.
"Jorge gets it right. His recipes make eating smart easy. I recommend them highly."
Dr. Andrew Weil has endorsed the majority of Jorge's books and has been an ally since before Jorge's first title was ever published — the kindest doctor he has ever met. Through the Andrew Weil Center for Integrative Medicine at the University of Arizona, he has changed millions of lives by marrying Eastern and Western medicine instead of choosing between them.
Read the story →David L. Katz, M.D.
"Jorge knows, as I do, that excess sugar is among the most important factors conspiring against our waistlines and our health."
Founding Director of the Yale-Griffin Prevention Research Center and past president of the American College of Lifestyle Medicine, Dr. David L. Katz endorsed The 3-Hour Diet in hardcover and has repeatedly aligned with Jorge on the central role of added sugar in modern metabolic disease.
Read the story →Christiane Northrup, M.D.
"I'm eternally grateful to Jorge for creating a simple lifestyle plan."
Women's-health pioneer, #1 New York Times bestselling author of The Wisdom of Menopause, and for years the hormone expert on The Oprah Winfrey Show. Dr. Northrup invited Jorge to Vermont to film an entire Belly Fat Cure program for her PBS special on women's health and hormones — an education in the female midlife body that reshaped how he coaches women through menopause.